January and February bring a unique charm to Tuscany and Umbria. From cultural festivals and winter sales to outdoor adventures and cozy thermal springs, this season offers something for everyone. Here’s how to make the most of your visit:

Top Experiences

1. Winter Adventures on Monte Amiata
Spend the day skiing or snowboarding on Monte Amiata, Tuscany’s beloved ski destination. With slopes for all levels and stunning views of the surrounding countryside, it’s a perfect winter escape.

Evening Tip: After a day on the slopes, unwind at Bagni San Filippo, just a short drive away. Relax in its natural hot springs, surrounded by limestone formations and lush forests, for a rejuvenating end to your adventure.

2. Epiphany Celebrations (January 6th)

• Cavalcade of the Magi in Florence: A stunning historical procession with Renaissance costumes.
• Befana Festivals: In towns like Urbania, enjoy festive activities as the Befana distributes sweets to children.

3. Carnevale di Foiano della Chiana
Join Italy’s oldest carnival, famous for its elaborate floats and lively parades. Celebrate on January 28 and February 4, 11, 18, and 25, 2024, in the heart of Tuscany.

4. Cioccolentino in Terni (February 9–18, 2024)
Celebrate love and chocolate with sweet treats, cooking shows, and performances at Terni’s annual chocolate festival.

5. Brunello Crossing (February 11, 2024)
Experience a unique trail running event in Montalcino, where participants traverse the stunning Brunello vineyards and surrounding landscapes.

6. Taste Firenze (February 8–10, 2025)
A must for food lovers, this premier food and beverage fair in Florence showcases Tuscany’s finest culinary traditions.

7. Cashmere Shopping in Umbria
Take advantage of the winter sales to shop for luxurious cashmere products:

• Brunello Cucinelli in Solomeo: Renowned for its elegant designs and idyllic location.
• Tasselli Cashmere in Bevagna: A family-run boutique offering exceptional craftsmanship.
• Panicale Cashmere: Known for high-quality knitwear and timeless pieces.

8. Thermal Springs

• Chianciano Terme: Modern wellness centers with stunning views of the Tuscan countryside.
• San Casciano dei Bagni: A charming village with soothing thermal baths.

Why Visit in January and February?

This season is perfect for exploring Tuscany and Umbria at a relaxed pace. Enjoy fewer crowds, indulge in winter sales and cuisine, and participate in cultural events while savoring the serene beauty of the countryside.

Plan Your Winter Getaway
Ready for an unforgettable winter escape? Let Tuscany and Umbria’s charm captivate you! ❄️✨